Kaspi
Kaspi is a leading digital payment system in Kazakhstan, integrated within the Kaspi.kz ecosystem, which also includes marketplace and fintech services. Kaspi processes about two-thirds of total cashless transactions in Kazakhstan, more than Mastercard and Visa combined, highlighting its dominant position in the market.
speed
Reasons for Popularity
User Engagement: The platform has achieved high levels of user engagement, with an average of 71 transactions per active consumer per month. This frequent interaction fosters loyalty and increases the likelihood of cross-selling additional services
Merchant Onboarding: The rapid growth of merchant partnerships is notable, with over 485,000 active merchants onboarded by early 2024
Innovative Features: Kaspi Pay offers several innovative features such as mobile POS systems, remote payment options, and instant invoicing. These tools not only enhance convenience for users but also attract new merchants looking to streamline their payment processes
